About.
INSPIRED BY DIFFERENCE.
Helping Businesses Grow Through Data-Driven Digital Marketing
I’m Derek Benjamin, a Digital Marketing Specialist with over 10 years of experience helping businesses increase visibility, generate leads, and improve revenue through strategic digital marketing initiatives.
My background includes search engine optimization (SEO), website design and development, paid advertising, local search marketing, analytics, conversion optimization, and content strategy. Throughout my career, I have worked with organizations ranging from local businesses to enterprise-level brands, managing complex marketing campaigns designed to drive measurable business results.
Most recently, I managed digital marketing initiatives for more than 273 business locations, supporting SEO, website management, local search optimization, content development, reporting, and lead generation efforts.
I enjoy solving marketing challenges, identifying growth opportunities, and creating strategies that connect business goals with measurable outcomes. My approach combines technical expertise, analytical thinking, and creative problem-solving to help organizations improve their online presence and achieve sustainable growth.
Areas of Expertise
- Search Engine Optimization (SEO)
- Technical SEO
- Local SEO
- Website Design & Development
- Google Ads & Paid Media
- Analytics & Reporting
- Conversion Rate Optimization
- Content Strategy
- Marketing Automation
- WordPress Development
Work Skills.
GREAT DESIGN MATTERS.
01. SEO & DIGITAL MARKETING.
Managed digital marketing initiatives supporting more than 273 locations nationwide.
Key Responsibilities
- SEO strategy and implementation
- Google Business Profile optimization
- Content development
- Website management
- Local SEO optimization
- Reporting and analytics
Results
- Improved local search visibility
- Expanded keyword opportunities
- Enhanced online presence across multiple markets
- Supported lead generation efforts through search optimization
02. AUTOMOTIVE SEO & CONTENT STRATEGY
Developed SEO-focused content and optimization strategies for automotive dealership websites.
Key Initiatives
- Vehicle model landing pages
- Service department SEO
- Finance and credit-focused content
- Technical website improvements
- Internal linking strategies
Results
- Increased organic search opportunities
- Improved content relevance
- Expanded search visibility for competitive keywords
03. WEB OPTIMIZATION & UI EXPERIENCE IMPROVEMENTS
Performed website audits and optimization projects focused on improving performance, usability, and search visibility.
Services Delivered
- Technical SEO audits
- Website redesign recommendations
- Core Web Vitals improvements
- Conversion optimization
- Landing page development
Results
- Faster website performance
- Improved user experience
- Better search engine accessibility
04. DIGITAL MARKETING CONSULTING
Through Creativewurks, I have partnered with businesses across multiple industries to improve their online presence through strategic marketing solutions.
Services Provided
- SEO consulting
- Website development
- Lead generation campaigns
- Paid advertising
- Analytics implementation
- Marketing strategy development
05. CORE MARKETING SKILLS
Through Creativewurks, I have partnered with businesses across multiple industries to improve their online presence through strategic marketing soluti
Search Engine Optimization
Technical audits, keyword research, content optimization, link strategy, local SEO, enterprise SEO.
Website Design & Development
WordPress, Avada, Elementor, HTML, CSS, JavaScript, user experience optimization.
Analytics & Reporting
Google Analytics 4, Google Tag Manager, Looker Studio, CallRail, performance reporting.
Paid Advertising
Google Ads, Search Campaigns, Display Advertising, Remarketing, Conversion Tracking.
Local Search Marketing
Google Business Profile optimization, local ranking improvements, citation management, reputation management.
Content Strategy
Content planning, SEO copywriting, landing page creation, blog development, conversion-focused content.
Marketing Platforms
Google Analytics 4
Google Tag Manager
Google Ads
Looker Studio
SEMrush
BrightLocal
WordPress
Avada
CallRail
Microsoft Ads
Meta Ads
Screaming Frog
Page Optimizer Pro
Skills.
RESULTS DRIVEN DESIGN.
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THE USER MUST COME FIRST.
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Contact.
LET’S TALK.
Thank you for visiting my portfolio.
Whether you’re looking for an experienced SEO strategist, digital marketing specialist, website optimization expert, or someone who can help drive measurable business growth, I would welcome the opportunity to connect.